Creative Strategy & Experience Design

Ideas are only as powerful as the experiences they create. Cael helps teams and founders turn concepts into engaging, user-centered products, services, and programs. 

From experience audits and creative visioning to instructional design and content creation, Cael provides the strategy and guidance to craft solutions that delight, educate, and inspire, balancing creativity with practical impact to achieve real results.

How I Can Help

  • Experience Design: UX audits, creative visioning, storytelling

  • Learning & Content Design: instructional design, creative content support

  • Support for products, services, or programs that engage and inspire

 

With a foundation in fine arts and design, strengthened by user experience expertise, Cael approaches creative strategy with imagination and intention. 

She turns abstract ideas into meaningful experiences that connect emotionally and practically. By balancing vision with usability, she helps organizations craft experiences that engage, educate, and leave lasting impact.

Case Snapshots

Cadence - Long Day’s Journey into Night

Exhibition Designer and Graphics

By Eugene O’Neill, Directed by Rusty Wilson, Cadence at The Firehouse Theatre

VCU Weeks of Welcome

Escape Room Designer, Creative Production & Experience Manager

VCU da Vinci Center at University College

RAMily

Chief Technology Officer and Lead Prototype Designer

VCU Provost Office

Let’s Work Together

If you’re ready to transform your ideas into experiences that connect, inspire, and deliver real impact, fill out the contact form or set up a time to talk.

Schedule a Meeting